Monday, May 19, 2014

Pricing Policy

In the Photography world there is a saying that a photographer needs to price their fees at what they think they are worth, and it isn't uncommon to expect to spend hundreds of dollars on a photo session, be it newborn, engagement or wedding. 

I have thought long and hard about my prices, and I have them at the place they are for a reason. When I first started out my prices were actually higher than they are now. As I have matured as a person and a photographer, I have learned a few things about life (who doesn't) and why would I expect my clients to pay prices I myself wouldn't pay? I don't have the funds to drop a ton of money on a few images and I would assume that if I can't, others in my city can't either.

So, I decided to go against the norm. Not because I am a "New" photographer. Not because I don't value MY time or photos. I don't do it to undercut other photographers in the market. The reason my prices are all under $150 for a normal sessions and $800 for a wedding?  Because I value my clients. I value that anyone should be able to get fantastic professional pictures at prices less than wal-mart on a blue collar, single income budget. I value that my prices don't force a family to save up for months, or have to choose between getting Christmas pictures or Christmas presents. I want to offer prices that are realistic and do-able, especially in a place with a less than super economy. 


Photography, while it is my business, is first and foremost always going to be my passion. And sharing that passion with others will always trump everything else. Including my prices. 

xoxo 
Heather 

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